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Attention Insight

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Predicted attention heatmaps for a design, before it goes in front of anyone.

Attention Insight predicts where people will look at a design using models trained on eye-tracking data, returning heatmaps and clarity scores in seconds. It runs on a static image, so it works on a mockup long before anything is built or tested. Treat it as a directional check on hierarchy rather than a substitute for testing with people.

FEATURES & USE CASES
  • Predicted attention heatmaps
  • Runs on a static mockup
  • Clarity and focus scoring
  • Results in seconds
  • Directional check before testing
  • Compare two design variants

Recent X Posts

🚀 Attention Insight is now available through #MCP. Connect with #Claude, #ChatGPT, #Gemini CLI, #Cursor, or VS Code to analyze designs and access attention metrics directly inside your AI workflow. Want to try it?

“AI is most valuable when it’s a team sport.” 🤝 @figma The same goes for design validation. With Attention Insight, teams can review, compare, and discuss what users are most likely to notice — together. Better design decisions happen when insights are shared. #UXDesign #Figma #AI

Can’t find the link? Here’s the very secret direct URL: app.attentioninsight.com

New in Attention Insight: Polygon Areas of Interest 📦 Draw custom shapes around products, labels, logos, and shelf items to measure attention more precisely. Perfect for packaging, packshot, and shelf testing. Try Attention Insight and test your packaging designs.